Blog sponsored by 25.11.2013 Comments Off on Switched On: Taming Evernote's paper tiger

Each week Ross Rubin contributes Switched On, a column about consumer technology.

In April, Evernote CEO Phil Libin announced his company was getting into the hardware business — gradually, at first, by partnering with others. Carrying through on that intention at the company’s third developer’s conference in September, Evernote rolled out its first electronic product as part of Evernote Market. Amidst a number of bags and personal accessories (including what must be the most famous technology-related socks since the ones Apple offered as iPod cases), it introduced the ScanSnap Evernote Edition scanner. The sheet-fed paper ingester boasts a sleeker, more modern design than the Fujitsu original. However, it is already a bit behind the times when compared with, say, the latest cloud-centric WiFi models, such as the Brother ADS-1500W, Doxie Go and the new, high-end NeatConnect.


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